Wednesday, December 3, 2014

YouTube or Website?

Should we expand our YouTube channel or work toward building a website? We have been discussing this recently after an incredible effort to build a website using Wordpress. I have learned a lot. Building a fully functional video library database is hard work and is incredibly expensive. There are only a few examples that I can find on the internet who have beautiful websites where you can find content very easily. One of them is Khan Academy. Sal Khan is one of the inspirations for Music Education For All. Now he's on TV during the Superbowl. Touchdown for math and science!

 If you shift people from your YouTube channel to your own website are you potentially losing views, subscribers, or revenue? Is creating a more functional YouTube channel a better idea than building an expensive website? Is going after brand deals a better idea than building a website? Is hiring someone to pursue brand deals a better idea than spending money on a website? These are just a few questions that we have been thinking about lately. Truth is we don't have any money to build a fancy schmancy website, but we have also considered another crowd funding campaign using Indiegogo. Then again perhaps we should just focus on teaching music lessons. Free music lessons to free your mind! I welcome your thoughts...

Marc Fendel

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